Fiat is teaming up with England Football club and Wembley FC to supply them with their cars and in turn the Fiat brand will have banners displayed during the England homes games to help raise awareness of the automotive brand.
The contract will run until the 2014 and with 2010 being the commencing date, the same year as the World Cup, this will only help raise this awareness even further. In line with Fiat’s range of hip, new cars such as the new Fiat 500 and the Fiat Grande Punto, I have no doubt we will see thousands of Fiat 500 cars in Kent driving up and down the motorways in the coming months.
Considering the previous success enjoyed by Ford with its collaboration with football in 2009 Fiat are cruising in the right direction for victory.
Thursday, 15 July 2010
Tuesday, 13 July 2010
Here's to you Alfa Romeo...
Yesterday saw the 100th anniversary of the car brand Alfa Romeo and it was celebrated in true style with its release of the new Giulietta which is five doors. The snazzy new car is officially released next month to the public amidst the hype that surrounds it.
The new Giulietta car is available in a range of trim levels and engines and has already received top marks in its crash testing. It has been compared to the Volkswagen Golf that is currently on the market which is riding the wave of automotive success.
Alfa Romeo, began in 1910 with designer Giuseppe Merosi created the first 24 horsepower car for the then named company ALFA. I first saw the Alfa Romeo when I watched a re-run of The Graduate and saw Dustin Hoffman driving the open top car the Alfa Romeo Spider. Since then, I have had a real admiration for their sleek and superbly stylish models.
Happy anniversary Alfa Romeo- hope it’s a good’un!
The new Giulietta car is available in a range of trim levels and engines and has already received top marks in its crash testing. It has been compared to the Volkswagen Golf that is currently on the market which is riding the wave of automotive success.
Alfa Romeo, began in 1910 with designer Giuseppe Merosi created the first 24 horsepower car for the then named company ALFA. I first saw the Alfa Romeo when I watched a re-run of The Graduate and saw Dustin Hoffman driving the open top car the Alfa Romeo Spider. Since then, I have had a real admiration for their sleek and superbly stylish models.
Happy anniversary Alfa Romeo- hope it’s a good’un!
Renault makes beautiful music…
The car manufacturer Renault has a latest offering of the Renault Clio 1.2 I-Music, the economical and spacious 3 door car.
With room enough for four adults comfortably and space in the boot, it is the perfect roadtrippin’ car for me and my mates!
It not only looks good on the outside, but the cabin is well laid out, smart and aesthetically pleasing. Safety is also advanced on the model, with a whopping 6 airbags in total- wow! With Bluetooth technology fitted to enable us to conference in the car and air conditioning to keep us nice and cool (should the weather get a kick up the back-side) it is a dream. Maybe even my Dream Kar?
Guess I better go take a look at my local Renault dealership in Kent.
With room enough for four adults comfortably and space in the boot, it is the perfect roadtrippin’ car for me and my mates!
It not only looks good on the outside, but the cabin is well laid out, smart and aesthetically pleasing. Safety is also advanced on the model, with a whopping 6 airbags in total- wow! With Bluetooth technology fitted to enable us to conference in the car and air conditioning to keep us nice and cool (should the weather get a kick up the back-side) it is a dream. Maybe even my Dream Kar?
Guess I better go take a look at my local Renault dealership in Kent.
Muddy adventures in a Ford…
Prior to my Bestival adventures the weather (not surprisingly) has turned really quite sour. The last week has been nothing but rain which inevitably means mud; mud for me and mud for my Ford car.
My trusty Ford KA will be driving us there and back and therefore I will be taking precautions prior to my trip to ensure it stays as clean as possible as a mud splattered car is not a good look. I had a look online at a Ford Ka parts shop and have found some really useful Ford mud flaps to add to my car to hopefully prevent any extra stains.
All I need to worry about now are the people in my car, controlling the weather is looking a lot easier right now!!
My trusty Ford KA will be driving us there and back and therefore I will be taking precautions prior to my trip to ensure it stays as clean as possible as a mud splattered car is not a good look. I had a look online at a Ford Ka parts shop and have found some really useful Ford mud flaps to add to my car to hopefully prevent any extra stains.
All I need to worry about now are the people in my car, controlling the weather is looking a lot easier right now!!
All Hail the Juke!
If you haven’t already heard about the Nissan Juke, where have you been the last few months!?
The new Nissan Juke is set to shake up the B segment super-mini market and smashed its monthly sales target when it was introduced to the Japanese market last month. A whopping 10,943 orders were made in the first month, seriously surpassing the 1,300 units that Nissan predicted!
A
lthough sceptics are still unsure of now the boldly styled compact crossover will be received by US consumers, who are more at home with their traditional SUVs, Nissan Europe execs are optimistic that buyers will be happy to trade in their Focus for something less conventional.
The UK target is 9,000 units in the first six months of sales and 20,000 a year once all variants are launched.
The Juke was most popular with 50+ males who represented 44% of the Japanese orders! A surprise for Nissan who hoped the new Nissan Juke would appeal to young, ‘retro sexual’ males, preferably in their late twenties or early thirties. I can just imagine dads queuing to buy the Nissan Juke in Cardiff and across the country; forget sporty two seaters the Nissan Juke is the new mid-life crisis!
Hip Hip Hooray for VW!
It is safe to say that the Volkswagen Golf is pretty successful. Volkswagen’s best-selling model and the third best-selling model in the world, it’s made a name for itself in the automotive industry.
The already established VW Golf has received a welcome make-over to bring it back to the future with modifications including more space in the cabin and boot, an upgrade on safety and aesthetic advancements in its trim level.
The new priced Volkswagen Golf is reasonable for the amount of kit you are getting with a realistic emission output of around 149g/km meaning lower tax costs. Perfect for both town and longer motorway journeys, the VW Golf really is the car for everyone. Very well done Volkswagen!
Monday, 12 July 2010
London is traffic terror!
According to recent studies by Insurance company Esure, London has topped the poll for road offences. Northern Irish drivers were named the best with the least amount paid on road fines.
London drivers averaged out as £680 a lifetime paid in driving offences fees- certainly not small change. Second place was awarded to the North-East of England paying out £352 in fines. My stomping ground the South-East was quoted as spending around £303 in a lifetime in fines, guess I am the exception? I say touching copious amounts of wood…
Oprah joins the ban on phones...
Oprah Winfrey has never been one to fade into the background with her passion for making a stand against social issues she feels strongly for, particularly through the medium of her extremely popular talk show.
She has produced a ‘National No Phone Zone Day’ across America to raise awareness against using a mobile phone whilst driving and the devastating effects it can have. Car manufacturer Chevrolet has also jumped on board to help raise the profile by encouraging its vast workforce to take part.
Of course, Chevrolet has underlying marketing, with the free publicity of the new Chevrolet Cruze set for release in 2011 with word that Ford and Fiat may also follow in the next few months.
She has produced a ‘National No Phone Zone Day’ across America to raise awareness against using a mobile phone whilst driving and the devastating effects it can have. Car manufacturer Chevrolet has also jumped on board to help raise the profile by encouraging its vast workforce to take part.
Of course, Chevrolet has underlying marketing, with the free publicity of the new Chevrolet Cruze set for release in 2011 with word that Ford and Fiat may also follow in the next few months.
Skoda keeps on popping them out...
Car heroes Skoda have set themselves a task of releasing a new car every year.
Like a phoenix from the flames, Skoda seemed to go from strength to strength with its creation of ultra-popular models such as the Skoda Fabia and Skoda Octavia across the globe. The Skoda Fabia compact hit India two years ago and sold over 3,500 in just four months proving its price tag really was amazing value for money. In Korea, the Skoda Fabia went head to head in sales, with 875 cars purchased per month, not bad going at all.
The Skoda Octavia has been one of the most popular models from the manufacturer, but it is rumoured that Skoda is already ready for round two with the introduction of the Skoda Yeti model this year and the creation of an updated Skoda Fabia, expected to shift around 1000 units per month.
Skoda is also tuning into the online phenomenon that is online car supermarkets with a large amount of Skoda dealerships focusing on online advertisements to drive sales of the Skoda range.
Like a phoenix from the flames, Skoda seemed to go from strength to strength with its creation of ultra-popular models such as the Skoda Fabia and Skoda Octavia across the globe. The Skoda Fabia compact hit India two years ago and sold over 3,500 in just four months proving its price tag really was amazing value for money. In Korea, the Skoda Fabia went head to head in sales, with 875 cars purchased per month, not bad going at all.
The Skoda Octavia has been one of the most popular models from the manufacturer, but it is rumoured that Skoda is already ready for round two with the introduction of the Skoda Yeti model this year and the creation of an updated Skoda Fabia, expected to shift around 1000 units per month.
Skoda is also tuning into the online phenomenon that is online car supermarkets with a large amount of Skoda dealerships focusing on online advertisements to drive sales of the Skoda range.
Fiat 500 proves that less can also be more?
The dinky Fiat 500 is set to be fitted with a two-cylinder engine with 57.4 mpg. It seems there is a trend amongst automakers, with an increase in smaller engines fitted into compact cars, such as the Fiat 500 to maximise efficiency and still keep C02 emissions at a minimum.
The new engine Fiat 500, when released this year will be one of the world’s most fuel efficient models in keeping with Fiats reputation of having the lowest amount of C02 emissions across their range of cars.
The new twin engine will use four valves per cylinder, taking the car back to its roots as micro cars were in post-war times throughout Europe. Bringing the past back up to date, the new engine will be thoroughly modern. With stop start technology within the car, the new Fiat 500 is punchy yet smooth- the perfect combination.
With top speeds of up to 107 mph and the ability to get up to 100 km/hr in 11 seconds, the new five speed TwinAir engine will provide results. Available at the end of the year, it seems that Fiat is proving less is now actually more?
The new engine Fiat 500, when released this year will be one of the world’s most fuel efficient models in keeping with Fiats reputation of having the lowest amount of C02 emissions across their range of cars.
The new twin engine will use four valves per cylinder, taking the car back to its roots as micro cars were in post-war times throughout Europe. Bringing the past back up to date, the new engine will be thoroughly modern. With stop start technology within the car, the new Fiat 500 is punchy yet smooth- the perfect combination.
With top speeds of up to 107 mph and the ability to get up to 100 km/hr in 11 seconds, the new five speed TwinAir engine will provide results. Available at the end of the year, it seems that Fiat is proving less is now actually more?
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