I'd like to consider Ferrari as a scaled down version of God.

-Jeremy Clarkson

Thursday, 17 June 2010

Katy Perry kissed a VW Jetta and she liked it...


This week saw stunning pop singer Katy Perry singing on top of a VW car in Times Square. The auto collaboration was in aid of the new 2011 Jetta, the updated and more compact version of the Sedan.

Stood on top of the shiny new VW Jetta, was Katy Perry clad in PVC belting out her top ten hits including I kissed a Girl, which set the crowds pulses raising no doubt.

The worldwide brand, has recently struggled to break through the US car market to new buyers, where other top name brand have been cruising past gaining high recognition. So, Times Square was the perfect setting for the unveiling of the 2011 model.

Katy Perry appeals to a mass audience, from young teenage admirer’s right through to their impressionable fathers, so the hope for VW is to go mainstream and reach an even larger audience by her endorsement.

The new VW Jetta looks set for big things now not only in the UK but across the pond in America. I wonder if the car will end up waking up in Vegas with its name in lights! Waking up in Vegas- Get it? Never mind...

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