I'd like to consider Ferrari as a scaled down version of God.

-Jeremy Clarkson

Wednesday, 9 June 2010

Volvo- It’s a woman's thing...


There is a new campaign out for Volvo targeted towards women and their shopping habits. It focuses on the decisions women have to make in everyday life- Kitten or killer heels? Cross over or clutch bag? Linen or Leather top? You get my drift… Being a woman can be hard with the amount of strenuous decisions we have to make, so Volvo is trying to make life easier for us.

They have created a car that combines elements from both the convertible model and the coupe model, making it one less decision for us to make. Phew. The new car is the Volvo C70, with a hard top coupe style roof and open wide convertible roof all in one, ensuring you get the best of both worlds. With the ability to fully design the car of your dreams, from the interior to the exterior, with even the alloys changeable at your request, it truly caters for the woman’s woman, the girl that likes to co-ordinate down to her nail polish.

The Volvo C70, available to test drive now, looks absolutely stunning in the showroom widow that is conveniently en route home every day!! Not sure if this is a good thing however, as my boyfriend may start to worry about my new found connection with a car!

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